2020 Cyber Weekend Sale Results

Each year Blender Market runs a four-day product sale from Black Friday through Cyber Monday (BFCM). This year, due to technical difficulties on the first day of the sale, we extended the Cyber Weekend sale through to a fifth day.

Participation in this sale was completely optional. Any Creator that opted into the sale had their products discounted for the duration of the sale. Our goal with events like these is to increase product sales and thus improve the ability for Creators to run independent businesses built on their Blender products.

In the spirit of transparency, I try to make our sale results public each year. I failed to do this for 2018 but you can check out the 2017 and 2019 results. I'm happy to report that this year's sale set several new Blender Market records.

2020 Results

These numbers reflect just the five days of the sale, November 27 through December 1 of 2020. They include all purchases made during the sale (products both on sale and not on sale) and only purchases that were not refunded.

  • Gross merchandise value: $468,270.48
  • Creator earnings: $387,298.90
  • Affiliate earnings: $17,276.26
  • Total refunded revenue: $4,834.38
  • Total Blender Dev. Fund donations: $9,392.49
  • Blender Market gross revenue: ~$71,579.61
  • Total products sold: 18,613
  • Total orders: 8,626

This sale was more than twice as successful as last year's. Consider for a moment that we currently have fewer than two thousand Creators selling their products on Blender Market. That dedicated group of people, who are creating incredible new Blender products every day, are, in many cases, earning a sustainable living with items that they sell on Blender Market. 

This year we also welcomed Affiliates, who helped share the news of the sale and highlight some of the amazing products that were on discount. 

My thanks go out to each and every one of you who has helped Blender Market grow into what it is and to all of you who continue to push it forward into the future. 🧡


  • Mathieu

    about 1 year ago

    I'm also grateful for Blender Market and it's team. Even in a difficult year, you stayed strong!

  • polygoniq

    about 1 year ago

    I'd also like to thank the team over at BlenderMarket on behalf of polygoniq for their hard work, vision and openness.

    Looking back it's also obvious how Blender itself grows over time and I think it's a great direction. For example Blender 2.80 release is very visible in the revenue increases year over year.

    Also we're very excited about all the improvements coming to the platform next year!

    Congratulations to other creators as well, we ourselves took the opportunity of the sale:)


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